The point of having your home for sale in Charlotte NC is to… well, SELL it, right? I mean, it makes perfect sense, doesn’t it? Yet, far too often, home sellers tend to think that selling is as easy as hiring an agent, putting a sign in the front yard, and soon, it will be SOLD. (This is the old REALTOR 3-P mantra–Put it in MLS, Place a sign in the yard and Pray it sells!)  This attitude, especially in this slower-than-normal real estate market, has left many sellers empty-handed. They say “no” when they should have said “yes.” They have all these reasons why they won’t say ‘yes,’ rather than just saying ‘yes’ with regards to their home for sale in Charlotte NC.

Well, in my humble opinion, here are just a few of those “don’t say no” to items:

Buyer Incentives

Slow market or not, you do have competition–as a matter of fact, our home supply has never been this high. What does this mean? You may have the best house on the block, but if your neighbor’s house has a higher perceived value (listed less than yours), yours will be left sitting when your neighbor sells.

By offering buyer incentives such as a home warranty plan, pre-paid homeowner association fees or credit toward the closing costs, you’re giving the buyer an increased value perception. Let’s face it; buyers want the best bang for their buck–again, especially NOW.

Home Showings

When an agent calls and asks if they can show your home, say YES! It doesn’t matter if they want to show it in five minutes or five hours, your answer should always be a resounding YES. I tell my sellers that I will, of course forgive hospitalization for a reason not to show–but, then again, you’re not at home so, why not?! If your home isn’t seen, it won’t SELL!

That one person to whom you said “no,” may have just been your ideal buyer. Another argument in favor of not declining showings: I have actually been with buyers reviewing their tour when I asked if they want to try to see a home whose seller declined an appointment that day, at a later date.

Their comment to me, “If they don’t want to show it, they don’t want to sell it and we don’t want to work with unmotivated sellers!”

Virtual Tours

Buyers like to be able to view a potential home online first. The best way for them to do this is with a virtual real estate tour, looking at the home with a more in-depth view. Because this is such a quickly growing trend, some buyers actually ignore listings without them, and you surely can’t afford to pass them up.

If you have a home for sale in Charlotte NC and it’s been on the market for a while, you may have said “no” to too many things. Take some time to look at what you can do to market your home better. These pointers may very well make all the difference!

If you’re trying to market your home and need a professional, I can help. Call me at 704-491-3310 or email me at WeSellCharlotte@Windstream.net for more information.

Charlotte North Carolina Real Estate

Debe Maxwell, CRS, Realtor®/Broker
THE MAXWELL HOUSE GROUP REAL ESTATE
1920 E. 7th Street
Charlotte, NC  28204
Mobile:  (704) 491-3310
Fax:   (704) 353-7014