10 Tips to Marketing Your Luxury Home – Selling Charlotte – Moving Success Tip #2

09/19/2020 by Debe Leave a Comment

Let’s get down to the nuts & bolts of marketing your home. Moving is done in stages, as is selling your home. In our area, we are allowed to share our luxury listings as ‘coming soon’ listings, which better promotes them for our sellers – and we do just that. Sellers often put together a ‘highlights’ list but, there are several things to consider about marketing your home while you are doing your initial physical tasks – decluttering and putting mobile storage to use if necessary.

Here are 10 things that are must-dos when selling your Charlotte luxury home:

Know your competition. Let’s review how the competing homes are being marketed…then, let’s explore how we need to market YOUR home.
Work with a luxury home specialist. Affluent home buyers & sellers occupy a particular niche, not just in the Charlotte Metro region but, globally. Our affluent buyers and sellers expect “white glove service” – and they get it.
Professional photos & videography must tell a story – and in sequential order AND labeled with detailed descriptions in the MLS.
Give the high-end appointments the spotlight. I have found that appliances, lighting and yes, garage unfitting (epoxied flooring & custom cabinetry) are important to our local luxury buyers – so, flaunt them!
Views, views, VIEWS! This is EXPECTED so, promote it!
Market features like high ceilings, unique ceilings, large spaces.
Is the home move-in ready? If so, market that!
Let’s talk lifestyle, community… Yes, buyers want to know about your neighborhood and the surrounding community, especially if they are relocating to the Metro region.
Think social media – Instagram, YouTube and FB as well as open houses are preferred by luxury buyers – so, sellers, take heed! Be SURE that you are hiring someone who knows how important these social media sites AND open houses are to luxury buyers.
Sell the experience – walkability, nearby amenities and eco-friendly appointments are key to many luxury buyers. Share this valuable information with your agent so he/she can help you sell the experience.

BONUS TIP – I am a big believer in knowing your buyer and staging your home for them. Remember staging and decorating are two completely different things. Let’s talk!

I am a proud Guild member of the Institute for Luxury Home Marketing of Dallas, Texas. The training and support we receive through this organization better helps us serve affluent buyers and sellers. Having recently experienced a personal luxury purchase and a luxury sale, I learned first-hand how important this certification is. Let me share my experience and knowledge with you! Call or text me at (704) 491-3310.

#SorryTooLate #SellingSouthPark #MovingTips

Selling Charlotte – Planning and Preparedness – Moving Success Tip #1

09/16/2020 by Debe Leave a Comment

Our SouthPark home Closed last week and we are now officially residents of Lake Wylie! Prior to listing, we seriously decluttered each and every room, drawer & closet, then had the professional stagers come in to give their opinion. For years I have ‘preached’ preparedness with my clients so going through it myself, I had to practice what I preach! Here is the first of many moving tips to follow…

During the pandemic quarantine, we spent days and days cleaning & decluttering our home. Before even thinking of listing our home, I thought we had done a phenomenal job – everything had a place and every space was impeccably organized. As we prepared our home to list several months later, we realized that a LOT of what we had left in our home needed to be stored outside the home. Imagine that – MORE decluttering!

TIP: A lot of sellers choose to store additional furniture and their beloved tchotchkes in their garages. Buyers then complain that they can’t ‘see’ the garage and then, as sellers are under Contract, they can wind up paying for additional inspector visits. For example, termite inspectors need to visualize every surface where the wall meets the floor, including the garage. As part of a sales Contract, sellers are required to make those areas accessible for the inspectors. If it’s not accessible during the time of the inspection, the buyers will expect the sellers to pay for the inspector’s return visit. So, it is wise to call your local storage facility and secure a storage unit to store your furniture & tchotchkes!

We used a mobile storage company, NetMove Charlotte – 704-323-4056 – and we highly recommend them. We were thrilled with their responsiveness, their attention to detail (picking out the spot you want the unit left can be an entire blog post in and of itself!), their pricing and their communication. The unit arrived clean and the delivery team provided easy instructions for use of the unit and pick-up when we were ready. You were not required to schedule pick up in any particular timeframe – another plus. When we phoned them to let them know we were ready for pick-up, they were Johnny-on-the-spot! NetMove is not only located in Charlotte – check to see if they are available in your area – we highly recommend them.

We had multiple Offers and got our home sold very quickly – maybe too quickly as we are still a work-in-progress at our new house! We loved our SouthPark home and are certain that the buyers are going to love it as much as we did. Many thanks to my entire team for helping us prepare for the sale – Scott Morrison, Chrissy Lee and Elizabeth Maxwell Cooper – they are all rockstars! @StyleHouse Charlotte did a wonderful job of setting the stage for a successful sale – I HIGHLY recommend them! Without planning & decluttering, remote storage and staging assistance, we likely wouldn’t have received the number of Offers and ultimately, the wonderful buyers who are now calling 6128 Sharon Hills Road home.

One fabulous chapter closed….and another one opened! #SorryTooLate #SellingSouthPark #MovingTips

Another Creekshire Estates Home Sold in Under a Week!

09/11/2020 by Debe Leave a Comment

14711 Brannock Hills Drive
Charlotte NC 28278
MLS #3659002
5BR, 3BA, 3101sqft, .26 acres
Offered @ $384,900

SOLD

Another Maxwell House Group – Re/Max Executive Listing is UNDER CONTRACT

Sorry you missed this lovely home! If you’re thinking of selling your home, visit www.ListMyCharlotteHome.com, call (704) 491-3310 or email CharlotteBroker@icloud.com for other available homes for sale in this area or give us a call and we’ll put you on our ‘hot list’ for instant notification when a home in this area comes available–as SOON as it comes on the market!

Stunning, well-maintained 2-story M/I Richmond floorplan features 5 bedrooms and 3 full baths. Formal dining room with tray ceiling and 2-story foyer greet you upon entering. Spacious kitchen with SS appliances, granite tops, and bar seating. Oversized breakfast nook, great room pre-wired with surround sound, plus a guest suite finish out the main floor. Upstairs, 4 more bedrooms and 2 baths including a huge master suite and plenty of natural light! Garage with built-ins and an upgraded bump-out provide plenty of storage. Fully fenced, quiet backyard with lots of privacy as well as plenty of space between lots/homes in this popular community. This home backs up to tree-save area offering even more privacy. Energy Star rated for high efficiency and covered by M/I’s transferrable structural warranty.

Check out even more details on our app (Charlotte Properties)

View a Virtual Tour of this Wonderful Home!

Debe Maxwell, CRS, Realtor®/Broker
RE/MAX Executive
2901 Coltsgate Road, Suite 100
Charlotte, NC 28211
Mobile: (704) 491-3310

Check Out My Other Websites:

Visit My Team Website

Read My Blog

Search Homes For Sale Charlotte NC

Search Homes for Sale in Charlotte Metro Surrounding Areas

Like Charlotte NC On Facebook

©Debe Maxwell | RE/MAX Executive Real Estate | Fabulous 5 Bedroom Home in Popular Creekshire Estates!

Another Home in Popular Creekshire Estates has Sold!

09/05/2020 by Debe Leave a Comment

SOLD

Another Maxwell House Group – Re/Max Executive Listing is UNDER CONTRACT

Sorry you missed this lovely home! If you’re thinking of selling your home, visit www.ListMyCharlotteHome.com, call (704) 491-3310 or email CharlotteBroker@icloud.com for other available homes for sale in this area or give us a call and we’ll put you on our ‘hot list’ for instant notification when a home in this area comes available–as SOON as it comes on the market!

This incredible 2-story home features M/I’s Preston floorplan! 3,200+ heated square feet of living space, 4 Bedrooms, 3 full baths & spacious loft -this home is ready for all of your needs! A 2-story foyer creates a grand entrance. Beautiful wood flooring on the main with a gorgeous, open kitchen that comes with all stainless steel appliances. The first floor also features a beautiful dining room, extended breakfast area that opens onto a large patio & a spacious family room with a gas fireplace. A secondary bedroom with a full bath, perfect for an in-law or guest suite or even a home office, finishes out the main level. The upper level includes a large loft space, laundry room, 2 secondary bedrooms, a full bath with double sink vanity & linen closet and a luxurious master suite as well as a private office off of the loft. The finished 2-car garage has built-ins for even more storage. This home is Energy Star rated & has 19+/- years of transferrable structural warranty remaining.

Check out even more details on our app (Charlotte Properties)

View a Virtual Tour of this Wonderful Home!

Debe Maxwell, CRS, Realtor®/Broker
RE/MAX Executive
2901 Coltsgate Road, Suite 100
Charlotte, NC 28211
Mobile: (704) 491-3310

Check Out My Other Websites:

Visit My Team Website

Read My Blog

Search Homes For Sale Charlotte NC

Search Homes for Sale in Charlotte Metro Surrounding Areas

Like Charlotte NC On Facebook

©Debe Maxwell | RE/MAX Executive Real Estate | Move -In Ready Home in Popular Creekshire Estates!

This Wonderful Home SOLD In Just Two Days!!

07/30/2020 by Debe Leave a Comment

6128 Sharon Hills Road
Charlotte NC 28210
MLS #3638473
4 Beds, 3 1/2 Bath, 3,969sqft, .5 Acres
Offered at $900,000
**SOLD**

UNDER CONTRACT IN JUST 2 DAYS!!

Another Maxwell House Group – Re/Max Executive Listing UNDER CONTRACT

Sorry you missed this lovely home! If you’re thinking of selling your home, visit www.ListMyCharlotteHome.com, call (704) 491-3310 or email CharlotteBroker@icloud.com for other available homes for sale in this area or give us a call and we’ll put you on our ‘hot list’ for instant notification when a home in this area comes available–as SOON as it comes on the market!

Do you want all of the bells and whistles you have dreamed of in a prime SouthPark location with plenty of space to spread your wings? This newer home home boasts all of the modern conveniences and features you’d expect to see in a much pricier luxury home. This home is part modern, part craftsman with high-end finishes – yes, this home offers something special! Recently refinished white oak hardwoods throughout main level, stairs and loft upstairs, shiplap & barrister’s millwork in all the right places, custom closets downstairs, KitchenAid fridge/microwave, Fisher-Paykel 2-drawer dishwasher and Wolf 6-burner + infrared grill with gas double ovens, leathered & polished granite counters, custom built cabinetry and oversized 10’ island with seating and storage. If you’re looking for the finest finishes on a home in a spectacular location, LOOK NO FURTHER! Tankless hot water, heavy moldings, open floorplan, 1st floor owner suite, spacious rooms, wide 8-foot door casings, main level laundry room, fabulous bathrooms, large drop zone, enormous walk-in pantry, dining room, family rm w/fireplace (gas logs), vaulted ceilings, veranda has fireplace w/gas logs that quickly heat the space on the coldest of days. Rear yard is fully fenced & prof landscaped, full-yard irrig (8-zone Rachio), tree save area beyond rear yard fencing, beautiful waterfall & landscape lighting front in back. Generator connection, epoxied flooring in 3+ car garage as well as specialty garage cabinetry.

6128 Sharon Hills Road Improvements
✴Stone & Hardie Plank craftsman style exterior
✴All custom &/or hand crafted lighting upstairs & downstairs
✴Home Theater Direct multi-room audio music system with IR touch-pads & speakers including multi-room intercom (Master, Master Bathroom, Kitchen, 2nd main level bedroom, Office & Veranda); Surround sound in the Family Room – Components convey
✴2 HUGE walk-in storage rooms + attic pull-down storage in garage
✴Tankless water heater with additional circulation system for instant on hot water throughout home
✴Granite in kitchen, laundry and all baths (leathered granite on kitchen island and in bedroom #2 (main level) bath.
✴Plantation Shutters in all front windows of home; custom blinds in side windows.
✴Solar-charged electronic-controlled blinds in family room

✴Fully-sodded yard (front, sides & back)
✴Fully-irrigated yard (front, sides & back) – 8-zone auto Rachio wireless irrigation system (full yard & landscaping areas)
✴Storage building
✴Fenced back yard
✴5-ton stone waterfall
✴Extensive landscaping
✴Home & landscape lighting
✴Extensive French drain system
✴Extra wide driveway for plenty of guest parking
✴Additional nearly 1/4 acre back lot that is a tree save area – frequented by wildlife. The deer won’t cross the fence so your lush landscaping is safe with the fence but, you can still see the deer!
✴Custom chipped-tile on veranda, rear sidewalk, patio and front stoop.
✴Gutter guards on rear of home

✴High-end appliances – including 6-burner + infrared grill Wolf gas range with double gas ovens
✴Fisher & Paykel double-drawer dishwasher
✴Custom-built hood and vent system in kitchen (with remote control)
✴Custom cabinetry with soft-close drawers and cabinets in kitchen, laundry and all baths
✴Under- and above-cabinet lighting
✴9-foot kitchen island with custom-built 2-top table

✴Specialty sinks in all baths
✴Toto toilets in all baths
✴Cast iron tubs
✴Oil-rubbed bronze fixtures throughout
✴Tiled tubs/showers
✴Roll-in shower with frameless glass, tile floor/walls/ceiling/half-wall, dual heads in master shower
✴Laundry room plumbed for sink (covered with granite)
✴ Mud sink in garage

✴Oversized master closet
✴Custom Built-ins in all downstairs closets
✴Hardwoods (recently refinished) throughout entire main level, stairs and upstairs landing
✴3-car garage with carriage doors & walk-in access door – Custom shelving/
cabinetry in garage/matching epoxy-finished flooring – new nylon rollers installed on garage doors.
✴Generator electrical outlet in place (outside garage access door)
✴Emtek door knobs – 3-point locks on all rear & side exterior doors
✴2-story stone fireplace in great room with gas logs
✴Stone fireplace on veranda with gas logs
✴Extensive millwork, including tongue & groove in powder room, lawyer’s custom carpentry in dining room & foyer
✴Custom mahogany front door & side-lite
✴Wrought-iron railing on stairs
✴Anderson double-hung, wood interior/aluminum clad exterior craftsman windows.
✴Exterior corbels
✴8’ solid-wood interior 6-panel shaker doors
✴Cast iron plumbing drainage stacks
✴Ceiling fans in great room, MBR, MBA, downstairs bedroom/office and veranda (x2)
✴PTAC HVAC unit in office – This unit is great for family members with circulatory issues and quickly heats & cools the space at a cost-effective price.
✴Mud room with custom lockers/hangers/soft-close drawers

View a Virtual Tour of this Beautiful Home!

Debe Maxwell, CRS, Realtor®/Broker
RE/MAX Executive
2901 Coltsgate Road, Suite 100
Charlotte, NC 28211
Mobile: (704) 491-3310

Check Out My Other Websites:

Visit My Team Website

Read My Blog

Search Homes For Sale Charlotte NC

Search Homes for Sale in Charlotte Metro Surrounding Areas

Like Charlotte NC On Facebook

©Debe Maxwell | RE/MAX Executive Real Estate | Stunning Custom Built Home w/Master on Main in Terrific SouthPark Location!

Love Where You Live – In Dilworth!

07/07/2020 by Debe Leave a Comment

1320 Ordermore Avenue
Charlotte NC 28203
MLS #3637777
$500,000
**SOLD**

UNDER CONTRACT IN JUST 1 DAY!!

Another Re/Max Executive Listing is UNDER CONTRACT

Sorry you missed this lovely home! If you’re thinking of selling your home, visit www.ListMyCharlotteHome.com, call (704) 491-3310 or email CharlotteBroker@icloud.com for other available homes for sale in this area or give us a call and we’ll put you on our ‘hot list’ for instant notification when a home in this area comes available–as SOON as it comes on the market!

Located right in the heart of Dilworth, this bright & sunny, like-new home is a must see!! Fabulous interior features enormous chef’s kitchen with KitchenAid stainless steel appliances, natural stone countertops and a wonderful open concept living area; upgraded lighting, high-end tile, impeccable millwork details and so much more! Relax on the covered front or back porch. Upstairs features a large master suite with natural light, luxurious master bath and large walk-in closet; two spacious secondary bedrooms share a bath. The laundry room is also conveniently located upstairs. The sellers are going to miss the unmatched walkability to Freedom Park and local shops, dining and bars. Easy walk to all that Dilworth, South End & the Sedgefield/Park Road areas have to offer!